Create compelling product descriptions that highlight benefits and drive purchases
I need a product description that sells by connecting features to customer benefits. The product name is [PRODUCT_NAME]. The product type or category is [PRODUCT_TYPE]. The key features and specifications: [FEATURES] The target customer is [TARGET_CUSTOMER]. The main benefit or problem it solves: [MAIN_BENEFIT] What makes it different from alternatives: [DIFFERENTIATOR?] The price point and positioning: [PRICE_POSITIONING:select:budget friendly value option,mid-range balanced quality and price,premium high quality worth the investment,luxury exclusive and top tier]. Where this will appear: [PLACEMENT:select:ecommerce product page,Amazon listing,social media shop,print catalog,wholesale sheet,marketplace listing]. Desired length: [LENGTH:select:short punchy 50 to 100 words,medium detailed 100 to 200 words,long comprehensive 200 to 400 words,bullet points only]. The tone should be [TONE:select:professional and informative,fun and playful,luxurious and sophisticated,down to earth and practical,technical and detailed]. Write a product description that leads with the most compelling benefit, translates features into customer benefits, paints a picture of the product in use, addresses likely customer questions, and ends with a reason to buy now. If the placement is Amazon or similar, include a title, bullet points, and description section. Make every word work to move the customer closer to purchase.
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Get Early AccessA product description can be the difference between a sale and a bounce. Most descriptions list specifications and hope for the best. Customers scroll past them because specs do not answer the real question: What will this do for me?
This prompt generates descriptions that connect features to benefits. You provide the [PRODUCT_NAME], [PRODUCT_TYPE], and [FEATURES], then define who buys it with [TARGET_CUSTOMER] and what problem it solves via [MAIN_BENEFIT]. The AI turns that into copy that leads with the benefit, paints a picture of the product in use, and ends with a reason to buy now.
Platform matters. An Amazon listing needs bullet points, a title under 200 characters, and keyword-rich backend copy. A Shopify product page can tell a longer story. The output format adapts to wherever you plan to publish.
You also control price positioning and tone. A budget-friendly kitchen gadget needs different language than a premium leather bag. The copy adjusts to match your brand and market.
For ads driving traffic to your product page, use the ad copy generator. If you need a full sales page instead of a product card, the landing page copy writer handles longer persuasion flows.
Try it in the Dock Editor to refine your descriptions with AI-powered editing.
Fill in [PRODUCT_NAME] and [PRODUCT_TYPE]. Then list all [FEATURES] and specifications. Include dimensions, materials, colors, and anything a buyer would want to know. More detail here means better output.
In [TARGET_CUSTOMER], describe your ideal buyer. Set [MAIN_BENEFIT] to the single most compelling reason they should buy. Think outcome, not feature: 'hot coffee for 12 hours' not 'double-wall vacuum insulation.'
Select [PLACEMENT] to match where this description appears. Amazon listings get title, bullets, and description. E-commerce pages get flowing prose. Choose [PRICE_POSITIONING] so the language matches your market position.
Select [TONE] based on your brand. Technical products benefit from an informative tone. Lifestyle products work better with playful or sophisticated language. The AI adapts vocabulary and sentence style.
Check every claim against your actual product. Remove anything the AI assumed that isn't true. Tighten sentences, especially the opening line. That first line is what appears in search results and category pages.
Write product page descriptions that convert browsers into buyers. Set [PLACEMENT] to ecommerce product page and [LENGTH] to medium for a detailed but scannable description.
Generate Amazon-optimized listings with keyword-rich titles, benefit-driven bullet points, and A+ content descriptions. Select Amazon listing as your [PLACEMENT] for the right format.
Create professional product sheets for retail buyers. Use [PLACEMENT] set to wholesale sheet and [TONE] set to professional for specifications-forward copy that helps retailers sell your product.
Turn manufacturer specs into compelling descriptions that stand out from competitors using the same supplier. Focus on [MAIN_BENEFIT] and [DIFFERENTIATOR] to create unique copy.
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