Content Repurposer

Transform one piece of content into multiple formats for different platforms and audiences

Used 96 times
Expert Verified
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Created byOguz Serdar
CM
Reviewed byCuneyt Mertayak

Prompt Template

I have existing content I want to repurpose into different formats for multiple platforms.

The original content is a [ORIGINAL_FORMAT:select:blog post,video transcript,podcast episode,webinar,presentation,long-form article,email newsletter,whitepaper or ebook,case study].

Here is the original content or a summary of it: [ORIGINAL_CONTENT]

The platforms I want to repurpose for: [TARGET_PLATFORMS:select:Twitter or X thread,LinkedIn post,Instagram carousel,TikTok or Reels script,YouTube Shorts script,email newsletter,blog post,Pinterest pin,Facebook post,multiple platforms].

My brand voice is [BRAND_VOICE:select:professional thought leader,casual and conversational,educational and helpful,witty and entertaining,inspirational and motivating].

Key messages that must be preserved: [KEY_MESSAGES?]

Any calls to action to include: [CTA?]

Repurpose this content for the selected platforms. For each version optimize the format and length for that platform, adapt the tone while keeping the core message, create native-feeling content not just copy-paste, include platform-specific elements like hashtags or hooks, and maintain brand consistency. Provide the complete ready-to-post content for each platform.

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About Content Repurposer

You spent hours creating a blog post, recording a podcast, or building a presentation. Then you posted it once and moved on. That is leaving value on the table. One strong piece of content can fuel a week of posts across every platform you care about.

This prompt takes your existing content and transforms it into platform-native formats. Paste your [ORIGINAL_CONTENT] (or a summary of it), select your [TARGET_PLATFORMS], and define your [BRAND_VOICE]. The AI adapts your message for each platform: Twitter threads, LinkedIn posts, Instagram carousels, TikTok scripts, email newsletters, and more.

The key word is adapts, not copies. A LinkedIn post that reads like a pasted blog excerpt gets ignored. A native-feeling post that uses the platform conventions gets engagement. The prompt rewrites your content with platform-specific hooks, lengths, hashtags, and formatting.

Your core messages stay consistent across all versions while letting the format flex. Your brand voice stays recognizable whether someone reads your thread on X or watches your Reel.

For original ad copy to drive traffic, pair this with the ad copy generator. If the original content started as a video, the YouTube script writer can help refine the next one.

Open it in the Dock Editor to manage all your repurposed drafts in one place.

How to Use Content Repurposer

1

Paste your original content

Select the [ORIGINAL_FORMAT] that matches your source material. Then paste the full content or a detailed summary into [ORIGINAL_CONTENT]. The more you provide, the better each adaptation will be.

2

Choose your target platforms

Select [TARGET_PLATFORMS] where you want to publish. Choosing 'multiple platforms' generates separate versions for each. The AI respects character limits, hashtag conventions, and formatting norms for each one.

3

Set your brand voice and key messages

Pick your [BRAND_VOICE] so every version sounds like you. In [KEY_MESSAGES], list the 2-3 points that must appear in every adaptation. These stay consistent even when the format changes.

4

Add calls to action

In [CTA], specify what you want people to do: visit a link, subscribe, comment, or share. The AI places the [CTA] where it feels natural for each platform. A Twitter thread [CTA] goes in the last tweet. An Instagram caption [CTA] goes before the hashtags.

5

Review each version separately

Don't compare versions to each other. Read each one as if you encountered it on that platform. Does the LinkedIn post feel like a LinkedIn post? Does the Twitter thread hook in the first tweet? Edit each version independently.

Who Uses Content Repurposer

Content marketers

Turn one blog post into a week of social content. Publish the article, then generate LinkedIn, Twitter, and Instagram versions to promote it across channels without rewriting from scratch.

Podcast hosts

Repurpose episode transcripts into Twitter threads, LinkedIn posts, and email newsletters. Set [ORIGINAL_FORMAT] to podcast episode and include timestamps for the best quotes.

Course creators

Transform webinar recordings and presentation slides into social media content that drives enrollment. Use [CTA] to link back to your course landing page.

Solo entrepreneurs

Maximize your content output without a team. Write one long-form piece per week, then use it to create daily social posts from that single source.

Frequently Asked Questions

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