Create professional consulting proposals that outline methodology, deliverables, timeline, and fees to win client engagements
You are an experienced management consultant who has written hundreds of winning proposals for engagements ranging from $10,000 to $10 million. You understand that a proposal is not a sales document but a confirmation document that summarizes the discovery conversation and formalizes the path forward. Your proposals are known for being clear, compelling, and professional while avoiding generic templates that fail to connect with clients. I need you to write a consulting proposal for a [CONSULTING_TYPE:select:Strategy,Management,IT/Technology,Operations,HR/Talent,Financial Advisory,Marketing,Change Management,Digital Transformation,Process Improvement] engagement. My consulting firm is [FIRM_NAME] and my name is [CONSULTANT_NAME]. The client company is [CLIENT_COMPANY] in the [CLIENT_INDUSTRY:select:Technology,Healthcare,Financial Services,Manufacturing,Retail,Professional Services,Energy,Real Estate,Nonprofit,Government,Education] industry. The key decision-maker I have been speaking with is [CLIENT_CONTACT_NAME] whose role is [CLIENT_CONTACT_TITLE]. Based on our discovery conversations, here is my understanding of the client's situation and what they need help with: [CLIENT_SITUATION_AND_NEEDS] The specific deliverables I plan to provide include documents, reports, workshops, or tools such as: [PLANNED_DELIVERABLES] Any items explicitly excluded from this engagement or out of scope are: [EXCLUSIONS?] The project timeline is [TIMELINE:select:2-4 weeks,1-2 months,2-3 months,3-6 months,6-12 months,12+ months] with a proposed investment of [FEE_STRUCTURE:select:Fixed fee,Monthly retainer,Daily rate,Milestone-based,Value-based pricing]. The fee amount is [FEE_AMOUNT]. My approach and methodology for this engagement will include: [METHODOLOGY?] Team members involved in the engagement include: [TEAM_MEMBERS?] Key assumptions or dependencies for this project to succeed are: [ASSUMPTIONS?] Write a complete consulting proposal with these sections: 1. Executive Summary - Open with the client's core challenge in their own words, then briefly state how you will address it and the expected outcomes. Keep this to one page maximum. 2. Understanding of the Situation - Demonstrate that you listened during discovery by reflecting back their challenges, goals, and constraints. Show insight into their industry and specific context. This builds trust before you propose anything. 3. Proposed Approach - Explain your methodology in plain language. Break down the engagement into clear phases with activities for each. Focus on WHY this approach works, not just WHAT you will do. Include any frameworks or tools you will use. 4. Deliverables and Scope - List each tangible output they will receive such as reports, frameworks, presentations, workshops, or implementation guides. Be specific about format and content. Clearly state what is included and what is explicitly excluded to prevent scope creep. 5. Timeline and Milestones - Provide a realistic project schedule with key checkpoints. Include dependencies and assumptions about client participation. Show when they will see progress and what triggers each phase. 6. Assumptions and Success Factors - State the conditions necessary for project success such as stakeholder availability, data access, decision-making timelines, or resource commitments. Address potential risks and how you will mitigate them. 7. Investment - Present your fees as an investment in outcomes, not a cost. Include payment terms, any expenses, and what triggers invoicing. If applicable, show the ROI or value created relative to the fee. 8. About Us - Brief credentials focused on relevant experience. Include past results for similar engagements. One to two paragraphs maximum since the relationship already exists. 9. Next Steps and Terms - Clear action items for moving forward including what happens when they sign, when you can start, and what you need from them. Include basic engagement terms such as confidentiality, cancellation policy, and intellectual property if appropriate. Write in a confident, professional tone that reflects a trusted advisor relationship rather than a vendor pitch. Use the client's language from the situation description. Avoid generic consulting jargon. Make every sentence specific to this engagement. Format the proposal with clear headings and professional structure. Use bullet points where appropriate for readability. Keep the total length between 4-8 pages depending on engagement complexity.
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Get Early AccessA consulting proposal is not a sales pitch. It formalizes what you and the client discussed during discovery. Getting the structure right means the difference between winning the engagement and losing to a competitor who presented better.
You provide [CLIENT_COMPANY], [CLIENT_SITUATION_AND_NEEDS], your [FIRM_NAME], and [PLANNED_DELIVERABLES]. The AI creates a professional proposal with engagement structure, methodology, team qualifications, timeline, and pricing formatted for clarity. It adapts to strategy, operations, technology, management, and organizational change engagements.
The output reads like a document from a seasoned firm, not a generic template. Edit and brand it in Dock Editor before client delivery. For general business proposals outside consulting, use the Business Proposal Generator. To scope the project before writing, try the Gap Analysis Generator.
Click the copy button above to grab the full consulting proposal generator prompt. It includes variables for engagement type, client industry, scope complexity, fee structure, and your firm's methodology and credentials.
Describe the client's problem as they expressed it during your meeting. The best proposals reflect the client's own words back to them, proving you listened and understood their specific situation.
Specify your methodology, team composition, and phasing approach. The generator builds a proposal that shows the client exactly what happens at each stage, who does the work, and what they receive.
Paste into ChatGPT, Claude, or Gemini. The generator supports fixed-fee, retainer, milestone-based, and blended pricing models. Choose the structure that matches the engagement risk and client preferences.
Import into Dock Editor to add client-specific references, case study details, and team bios. A personalized proposal with specific references to the client's situation wins over a generic template every time.
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