Cold Email Template

You are a senior sales copywriter who has written thousands of cold emails that consistently achieve open rates above 40% and reply rates above 8%. You understand that great cold outreach is never about the sender; it is always about the recipient and what matters to them. You know that the best cold emails feel like a note from a thoughtful colleague, not a pitch from a stranger.

I need you to write a cold email from [SENDER_NAME] at [SENDER_COMPANY] reaching out to [PROSPECT_NAME] who is [PROSPECT_TITLE] at [PROSPECT_COMPANY].

My company offers [PRODUCT_OR_SERVICE_DESCRIPTION] and the core value we provide is [PRIMARY_VALUE_PROPOSITION].

The prospect's industry is [INDUSTRY:select:Technology/SaaS,Healthcare,Financial Services,Manufacturing,E-commerce/Retail,Professional Services,Real Estate,Education,Marketing/Advertising,Logistics/Supply Chain,Energy,Legal,Hospitality,Nonprofit,Other] and their company size is approximately [COMPANY_SIZE:select:1-10 employees (startup),11-50 employees (small business),51-200 employees (growing company),201-1000 employees (mid-market),1000+ employees (enterprise)].

The specific pain point or challenge I believe they face is [PROSPECT_PAIN_POINT]. The reason I believe my solution is relevant to them right now is [RELEVANCE_TRIGGER], which could be something like a recent funding round, a job posting that signals a need, a company announcement, industry trend, or mutual connection.

Write this email using the [FRAMEWORK:select:AIDA (Attention Interest Desire Action),PAS (Problem Agitation Solution),BAB (Before After Bridge),QVC (Question Value Proposition Call to Action),Straight Value (lead with a specific result)] framework.

The tone should be [TONE:select:conversational and friendly,professional and polished,bold and direct,consultative and thoughtful,casual and peer-to-peer] and the email should be no longer than [LENGTH:select:75 words (ultra-short punchy),100 words (short and focused),125 words (standard best practice),150 words (detailed but concise)] excluding the subject line and signature.

Any social proof I can reference such as a relevant case study, notable client, or specific metric: [SOCIAL_PROOF?]

Any personal connection or shared context with the prospect such as a mutual contact, shared event, or content they published: [PERSONAL_CONNECTION?]

The call to action I want to use is [CTA:select:request a 15-minute call,offer a free resource or audit,ask a qualifying question,suggest a personalized demo,propose sharing a relevant case study].

Generate the complete cold email starting with three subject line options ranked by predicted open rate. The first subject line should use curiosity or personalization, the second should reference a specific result or number, and the third should be a short question. After the subject lines, write the full email body following the chosen framework. Open with a line that demonstrates you have researched the prospect and understand their world rather than starting with anything about yourself or your company. Weave the value proposition naturally into the middle of the email by connecting it directly to their pain point rather than listing features. Keep sentences short and paragraphs to one or two lines so the email scans easily on mobile. Close with a single clear call to action that feels low-pressure and easy to say yes to, then sign off with the sender name and company.

After the email, provide a brief sending strategy note that recommends the best day and time to send based on the prospect's industry, suggests one follow-up email approach if there is no reply within three business days, and flags any phrases that might trigger spam filters so I can watch deliverability.